The Indian Institute of Management, Lucknow (IIML) in association with Kelley School of Business, USA will soon launch a one-year certificate programme in business analytics for executives. The course is aimed at providing analytics knowledge through online and in-class education.
The certificate programme will combine business strategy, business analytical tools and applications of analytics in selected business areas, namely finance, marketing and operations. The purpose of this programme is to develop skills and a mindset for participants that will allow executives to identify and seize business opportunities using business analytics tools.
The programme will have both in-residence and online learning channels, so that students need not take long breaks from their work but at the same time get benefits of continuous learning environment. Another unique feature of the programme is training on enterprise miner. The programme consisting of 240 hours is divided into four modules, each module of 9 to 10 weeks duration. Each module would have five days of mandatory on campus residency requirement and rest will be delivered over internet. Online classes will be held for two hours twice per week on Fridays and Saturdays.
IIML director Devi Singh said, “This programme is a step towards innovating new measures of teaching and learning. It will also help in widening the horizon of innovative professional education in the country.”