IIMB, Pearson join hands to disseminate knowledge | digitalLEARNING Magazine
Corporate Updates

IIMB, Pearson join hands to disseminate knowledge

Views: 557

Joint team to evaluate development of co-branded product and service offerings, ranging from content to certificate programmes…

They will jointly publish a range of titles covering business scholarship and collaborate in the field of management education

MouBangalore: Indian Institute of Management Bangalore (IIMB) and Pearson has announced their intention to jointly publish a range of titles covering business scholarship and collaborate in the field of management education.

The collaboration, which will include the participation of the Financial Times, the global business title that is owned by Pearson, was formally concluded with the signing of an MOU, described by Professor Pankaj Chandra,  of IIMB Director, as a pact between “two world respected entities with a record of innovative and authoritative achievement”.

Definitive agreements will be concluded by the end of 2013, according to the MoU, which was signed in Bangalore on February 13, 2013 by Professor Chandra and Pearson Education President and CEO Ranu Kawatra.

“At Pearson we believe in learner and educator centric learning. With our expertise and global experience in developing content and providing e-Learning solutions, we hope to create world-class solutions for learners. ,” Pearson’s Ranu Kawatra said.

With the penetration of technology, the global landscape of teaching and learning has experienced a sea change. We consistently strive to improve the quality of instruction and learning through the use of technology for students and the education fraternity. We are proud to have this partnership with IIMB and look forward to work on many projects with them to make learning outcomes better, Kawatra said

The initial foray will be in publishing, including series on sectoral knowledge, strategic management, and another on business and industry case studies.

These titles shall be published in paperback and e-Book format for global distribution. Pearson and IIMB will also evaluate the possibility of launching online education courses. IIMB and the Financial Times, which has a presence in India dating back four decades, will also explore jointly hosting conferences and seminars.

The partnership marks a notable step forward in the arena of higher and executive education in India, where collaboration typically between academic institutions is already widespread. In this instance, Pearson brings a deep and market leading portfolio of education products and services, along with the FT’s content, which will be made available to students, research and subscribers of the institute; at the same time IIMB is powerful brand in learning and higher education.

Speaking on the development,IIMB Director Dr Pankaj Chandra said, “We are proud to enter into this mutually beneficial partnership with Pearson which will allow us to disseminate the knowledge that resides in IIMB to a global audience, through the various print and e-learning platforms offered by Pearson. We hope that IIMB’s content would add value and enrich the Pearson repository.”

Click to comment

Leave a Reply

Your email address will not be published.

Most Popular

To Top