Greater Noida: Dr Philip Kotler, the legendary marketing guru, visited the JRE school of Management, Greater Noida to inaugurate the Philip Kotler Library, a library named after him.
Dr Kotler planted a tree in the JRE Campus signaling the beginning of his association with JRE School of Management. He further addressed the students and professors at the campus and had a brief interaction with them and spoke about the emerging global scenario in marketing and underlined mechanisms to upgrade knowledge for incumbents.
Speaking on the inauguration of the library, Harpreet Singh, President, JRE Group of Institutions said, “Today is a proud day for us. To be associated with Dr Philip Kotler is a great honour. We have always taught students using his books and to be able to interact with him is a great learning for both our students and professors. Our association with him only makes us strive towards providing our students with the best possible guidance at every stage of learning.”