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EduKart and IAMAI Launch Online Course in Digital Marketing

EduKart.com has launched a certificate course in Digital Marketing, in association with Internet & Mobile Association of India (IAMAI).
The Certificate Course in Digital Marketing is an online course and can be pursued at one’s convenience. It takes an average of 30 hours of study time to complete the course. The course is available online and can be accessed anytime and anyplace. Participants can also request for a CD version without any additional cost.

Ishan Gupta, CEO, EduKart.com said, “We are delighted to be associated with IAMAI to provide Digital Marketing course. The methods of marketing are changing today, faster than ever before and it is becoming important for marketers to get the understanding of online marketing. Our course will cater to all those who are looking to build a successful career in the field of digital marketing”

Talking about the initiative, Gaurav Chopra, Associate Vice President, IAMAI said: “IAMAI is working hard to promote digital marketing and internet marketing across the country. EduKart.com’s course is a great way for many people to learn the skills required to enter the world of Digital, internet and online marketing. The affordable price point will ensure that the course can be utilized by a large audience. We wish EduKart.com all the best for future and hope that a lot more candidates will go ahead with this course”.

ICT Poses as a Cornucopia of Opportunities

Dr Rajendra Kumar Pachauri has earned global acclaim due to the active role that he has played in several international forums dealing with the subject of climate change and its policy dimensions. He has served as the chairperson of the Intergovernmental Panel on Climate Change (IPCC) since 2002. Under his tenure, the IPCC was awarded the Nobel Peace Prize in 2007

 Dr Rajendra Kumar Pachauri, Chancellor, TERI University“With the great deal of effort and fair amount of additional investment, we created this green campus,” says Dr Rajendra Kumar Pachauri, Chancellor, TERI University, in an in depth conversation with Sheena Joseph Cherian, ENN

Tell us about TERI University.

TERI started as a research institute, but it turned into an academic institution because I realised that our research could gain a new impetus when we had young people around to motivate us. The students too can gain a lot by being proximate to the kind of researchers who are at the institute. So we decided to set up an Institute of Higher Learning which came into existence in the year 1999 when we received UGC recognition.  The TERI University campus was inaugurated in the year 2008.

What are your views on the regulatory regime that we have in education sector? In your opinion we need to make education more autonomous or is there need for more regulation?

What we need is a system of transparent accreditation. Basically we need to have in place a bureaucratic body that is run by persons of distinction. So that’s what we really require and if we can ensure that, I think you will have a far more effective system of regulation than what we have currently. These days we require a large number of higher education institutes in this country. If people who are going to create these new institutes have to face lot of bureaucratic problems, they might be forced to back out, and that will not serve the interests of higher education in the country. So either we should reform the UGC itself or replace it with something else that is far more dynamic and far less bureaucratic.

Tell us about your Green Campus.

With the great deal of effort and fair amount of additional investment, we created this green campus. This is a very difficult site to construct on, because this is a rocky area. However, we went ahead and did it; we did it because we felt that we have to practice what we preach. Over a period of time our green campus will save us lot of money, as we use much less energy, much less water. Merely by working in this campus and getting their education here, the young people are imbibing knowledge and experience that they otherwise could not get from the text books.

When it comes to foreign collaborations, what is the vision of TERI University?

Mahatma Gandhi has rightly said that while he would like to keep the windows of his home open, he would not want the winds from outside to sweep him and others from their own dwellings. I think it is critically important in this age that we link up with the institutions everywhere in the world. This is because knowledge is universal. Knowledge has to be seen as a resource that is accessible to everyone. TERI University has relationship with the Yale University, with the University of Eastern Finland, with the Open University in UK, with University in Australia, with the Free University in Berlin, and few other universities in the world. We have also entered into the MOU with the National University of Mongolia. TERI university right from its inception has emphasised on the relationship building aspect of knowledge creation. Therefore we work very closely with the Universities across the globe.

Does TERI University have online programme for students?

We do have online programs, but we have to do a lot more in this area. We are also hoping to set up TERI University centres in the other parts of the country. We have requested permission from the authorities concerned to set up the centres. Once we are able to expand, these online long distance programmes will take off in a big way. Faculty over here in Delhi will be able to provide learning through electronic means to centres of the TERI University in other parts of the country.

What are you views on the industry-academia collaborations?

I think the Industry-Academia partnership is absolutely crucial for giving students an overview of the kind of issues that they will be dealing with in future. At TERI, all our students get internships in several organisations, including some in TERI itself. This gives students exposure to whole range of problems and situations that they will otherwise never encounter, if they were just doing the classroom based programme of instructions. So we greatly emphasise this relationship and may I say that the TERI itself gets a large number of projects, which we are essentially doing in partnerships with industry.


Dr Rajendra Kumar Pachauri, Chancellor, TERI University“Over a period of time our green campus will save us lot of money, as we use much less energy, much less water. Merely by working in this campus and getting their education here, the young people are imbibing knowledge”


What is view on ICT in education?

ICT poses as a cornucopia of opportunities by which you can not only create information far more efficiently; you can also access knowledge that has been created by anyone else in a different part of the world. It is imperative to have ICT at the core of the pedagogical methods that we use for teaching and training out students.

What initiatives would you like the government to undertake in the education sector?

I would like to refer to what the Prime Minister has been emphasising. He has said that Science and Technology is the area where he is going to provide much more funding. He has also highlighted the importance of sustainable development in a society like ours. Now to make both these things happen, firstly you need much more research for sustainable development and this will go into the study of policies, of analysis of different types of development models, both at the national level and the sub-national levels. This will also require that we provide enough funding for Science and Technology research in universities in particular. The government should also think about creating an institution on the lines of National Science Foundation in the US which functions in a very transparent and open manner.

Highlight the projects of the TERI University.

TERI has more than 200 Projects at any point of time. These projects range from very sophisticated research in the field of bio-technology, to those that have to do with policy analysis. Many are focussed on the subjects of sustainable growth and managing the environment. We have a lot of activity in the forest area. TERI has a multitude of research going on in the area of climate change. We have a Super Computer in TERI which allows us to run sophisticated global models on climate change by which we are able to study the impacts of climate change in different parts of India.

IGNOU Launches PG Diploma in Gender Studies

The Indira Gandhi National Open University (IGNOU) has introduced PG diploma in women’s and gender studies in the distance education mode.  The program will work through IGNOU’s School of Gender and Development Studies (SOGDS) and will begin from the upcoming session.

The 34 credit program comprises four core courses – theories and concepts, power, arts and media and gendered bodies.

The core courses are intended to equip students with foundational knowledge in the discipline to prepare them for relevant employment opportunities later on.

After students complete the course, their career path can span across many areas. “Employment opportunities can be sought in NGOs, public sector, counseling, media, mass communication, journalism, writing, editing, teaching and other fields where a basic, conceptual understanding of gender issues is required.

Working professionals from various domains like NGOs, counseling, law, medical, journalism, media, etc can also take this program as an avenue for knowledge enrichment and for better career opportunities within their respective fields.

Admission is open to all students with an undergraduate degree in any discipline.

Directorate of Higher Secondary Education Brings Focus Points

The Directorate of Higher Secondary Education is planning to start a new service named ‘Focus Points’, that will have Plus-I admissions information in all districts from May 16.

Focus Points will introduce parents and students to the various subject combinations, possibilities of higher education in each subject and the job prospects of the subjects. On working days, the services of the Focus Point will be available from 10 a.m. to 5 p.m. and full time over phone.

The higher secondary schools will showcase the list of schools where the Focus Point will work in each district and the contact numbers. Communication regarding this has been given to all principals.It is the Career Guidance and Adolescent Counseling Cell of the Directorate which is holding the program.

Schools Need to Accommodate Weaker Section Students Following RTE Act

The Mumbai state government to ensure appropriate implementation of the Right to Education (RTE) Act, has directed schools to admit 25 per cent of students from weaker sections and disadvantaged groups of neighboring areas. The schools need to make the arrangement from this year onwards and the students will get admission at the entry level.

A decision to this effect was taken during a meeting presided over by chief minister Prithviraj Chavan on Monday. Furthermore, the government will take action against schools that do not adhere to the norm.

While a few private schools have set aside seats for these categories, many schools already have nearly completed the admission process for this year. Managements of such schools will have to prove that they had enrolled the students before the apex court’s order on April 12.

The SC had ruled that all schools, with the exception of unaided minority institutions, will have to set aside 25 per cent of the seats for students from “weaker sections” and “disadvantaged groups” at the entry level. The norm is applicable to IB schools and those affiliated to ICSE and CBSE boards.

CBSE announces Self Assessment Test for Class 10 Students

The Central Board of Secondary Education (CBSE) will be conducting an optional proficiency test for students appearing for class 10 exams in July to evaluate the aptitude before choosing a stream.

Students will be able to measure their skills and abilities in a particular domain or subject, while the schools will get feedback on the learning levels among their students.

The test will be conducted for five main subjects like English, mathematics, social sciences, science and Hindi from July 9 to 13. A student may appear in one or more subjects depending upon their choice.

The core testing element of such a test will include observing, comparing, classifying, solving, translating, interpreting, analysing, synthesising, creating, composing, deducing, justifying and judging/evaluating.

CBSE to offer Fitness and Gym Operation Vocational course in sports

Central Board of Secondary Education (CBSE) will offer a Fitness and Gym Operation vocational course in sports for class 11 and 12 students from the academic year 2012-13. Initially, the course will be offered in 50 schools across the country on a pilot basis.

The course will be offered with five theory units of 60 marks, while the practical part will have 3 units with 40 marks. The students in the class 11 course will get to learn about various aspects of health, fitness, physiology of exercise and training, structure of a health-related fitness programme, and diet and nutrition.

The practical section will include training in a gym, procurement, placement and handling of gym equipment, CPR and cryotherapy, body composition analysis, fitness testing and different exercises such as cardio training and weight training.

CBSE Schools to add Lessons on Road Safety

The  Central Board of Secondary Education (CBSE) affiliated schools will now have lessons on Essential Road Safety rules. The traffic rules would also be taught to the teaching and non-teaching staff.

The board has released a notification informing that the course is designed with two modules. The first module targets standard VI-VIII students and second for IX-XII standard students.

As part of its Comprehensive School Health and Safety Programme and Adolescence Education Programme, the CBSE through the course aims at educating students on road safety and measures for safe driving. The course comprising twelve lessons has been researched and designed by the Police Training and Research Institute (PTRI). Under the programme, compulsory seminars and workshops for students will be organised to highlight the importance of traffic rules, road safety and ensure better understanding of road traffic.

AICTE Launches e-Facility to Track Bribery

The AICTE has launched an e-facility to receive corruption related complaints. The higher education body might have taken this step to keep a tab on corruption. The recently held arrests of the associate professors for allegedly accepting bribes from a private technical institute might have encouraged them to launch e-Facility.

In its official website, the vigilance wing of AICTE said it has set up e-facility to receive information, particularly regarding expert visits. The institutions and public at large are hereby informed that if they have any complaint regarding any expert visit they may send their feedback or complaint at aictevigilance@gmail.com for necessary action by the AICTE, according to its website.

Indian Education Sector to Receive Greater Fund Allotment

The country’s education sector is going to receive four times higher fund allotment during the 12th five year plan (2012-2017) period. The government aims to spend R4.13 lakh crore on higher education during the 12th Plan period whereas in the previous plan the sector had received only R84, 943 crore. As per MHRD, majority of the funding would be used to set up new institutions and expanding the existing ones. The list includes state universities, general degree colleges and professional and technical educational institutions.

In the previous plan period, the share of education in the total plan outlay correspondingly increased from 7.7 per cent to 19.4 per cent. Thus, around 50 per cent of the 11th plan outlay was devoted for elementary education and literacy, 20 per cent for secondary education and 30 per cent for higher and technical education.

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