The event was attended by chief executive officers and senior executives from various corporate giants, including heads of top educational institutions in Malaysia. The survey, conducted earlier this year, was similar to that carried out by the GTI group in the United Kingdom and Ireland. The survey was part of GTI's initiative to support graduate career development. The aim was to identify the top 100 employers for which undergraduates would most want to work upon finishing university. Recognition was given to the most popular graduate employers in four sectors
