South Indian film star Mammootty will be the goodwill ambassador for the State Government's Akshaya computer literacy project in the Indian state Kerala.
Mammootty will take up the responsibility of spearheading the Akshaya campaign through special appearances in print and visual media and other publicity material. Officially launched in the district of Malappuram in year 2002, Akshaya completed its first phase by training 5.8 lakh people in the district on computers. Subsequently, it was rolled out to seven more districts – Kasaragode, Kannur, Kozhikode, Thrissur, Ernakulam, Kollam and Pathanamthitta. This is expected to add another 35 lakh to the list of the computer-literate in the State. The State Government recently decided to extend the project to the remaining six districts, and preparatory works to this effect are on.