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Burgeoning Preschool Industry

The rise in nuclear families and increase in disposable incomes have led to greater demand for quality preschools even in small towns and non-metros. Still preschool industry is in nascent stage in India with around 1.1% enrolment in comparison with France or Scotland where preschool enrolment is 100 percent. There is a mushrooming growth of preschools in India over last decade but only 17% of Indian preschool market belongs to the organised sector. This segment is attracting investments from private players.
According to a research report published in 2011 “Indian Preschool Market Forecast”, Indian preschool market has been witnessing rapid growth for the past few years on the back of rise in disposable income, rising number of working mothers, increasing trend of nuclear families, and escalating demand for high quality preschool education for toddler. However, low market penetration and low barriers to entry along with the increasing awareness, popularity, and propensity of young working professionals to pay, are some of the drivers, which suggest that the market offers considerable opportunity for investors. Moreover, it is expected that, the preschool market will reach to USD 1,833 Million by 2014, growing at a CAGR of around 13% during 2011-2014.
The preschool Industry is growing at a very fast pace that is 36% per annum as against the education industry growth of 15% er annum, which means that the parents are understanding the importance of early childhood education.

Drivers, Challenges and Trends

DRIVERS CHALLENGES KEY TRENDS
Untapped Market Operational
challenges
Corporate investments
Increase in disposable income Large Unorganised
Sector
Rapid expansion of
preschools
Improvement in quality Mergers and
acquisitions
Change in urban lifestyle Upgrading to K 12
sectors
Awareness in Tier 2 and Tier 3
cities
Ease of neighborhood

 

 
Alok Kumar Modi,

Chairman, Maple Bear

The franchise should have the will to follow the directions, manuals and curriculum to the hilt and should not try and innovate his ownstuff. The partners should also stick to  the core strength of the group by not cutting corners and would then benefit from the structure  provided by the group and ultimately profits would follow if the processes are thoroughly followed

 

Kopal Maheshwari, Founder and Chairperson, Little Einstein, “The opportunity is huge in preschool industry. The industry is growing at 36% and branded preschools are growing at much faster pace. This opportunity is best suited for entrepreneurs as it is low risk low investment model and you need to spend only 4-6 hours a day to operate preschool, giving you ample time to spend with family and pursue other opportunities.”

Starting a Preschool
Looking at the tremendous potential of preschools it makes great economic sense market to open a preschool through franchise model India. Various models exist under organised industry in preschool are direct chains, through franchise model and extended K-12 school.
There are various benefits that the franchise model offers such as the opportunity to be associated with established brand, which helps in attracting more kids. Further the franchisors provide curriculum support, training support, set up support, branding and marketing support, etc. One major advantage of this business model is sharing of expenses, knowledge, experience, brand image, as well as technical expertise.


Ajay Gupta, Chairman, Bachpan School


The quality standards of Bachpan are 
maintained through all the franchises across India by making franchises a part of the system and not by belting out penalties. We believe in having a healthy 
relationship with our franchises so that they have a continuous support from us for running a successful business


Key Preschool Franchisors

Preschool
Franchisor
No of Preschools/
centres
Expansion Plan Investment
required
Minimum Area Requirement Presence
Zee Learn 900 2 acres 330 cities
Bachpan 900 1000+ by 2013 7-10 lakh 1500-2000 sqft
Hello Kids 220 500 by 2015
Smart KidZ 140+ 200+ by end of 2013;
500+ by next five years
6-10 lakh 2500-3000 sqft 9 states
Shanti Junior 115+ 170+ centers across the
country by 31st March
2014 and 300+ centers
by 31st March 2015
7-10 lakh 13 cities 15000 sqft
Little Elly 90 Focusing on metro and
two-tier cities
8-10 lakh 1500-2000 sqft South and
western India
Maple Bear 44 30 more by March
2014
15-20 lakh 3000-4000 sqft 45 schools
Serra Playschool 37 undisclosed 15-20 lakh 2000-5000 sqft 14 cities
Little Einstein 34 16 centres coming up
shortly and targetting
200 centres across
Asian countries by
2015-16
2-15 Lakh Not available 21 cities
Strawberry
Fields
15 undisclosed 5-30 lakh 2,500 to 3,000 sqft indoor
space with approx. 500 sq.
ft. outdoor area for playing
Hyderabad only
Planet Kids 15 200+ 12-20 lakh 2500 sqft
Blossoms 15 Targeting 20 Branches
this Season and would
be 25 by the end of the
Current Academic Year
4-7 lakh 1200-2500 Sq ft of Built up
area and at least 150 Sq Ft
open area in the front for
play area
Brats and cuties 8 undisclosed 7 Lakh
onwards
1500 sqft in Metros & 2000
sqft in Other Cities
Jain Toddlers 5 100 centres by 2015 18-25 lakh 4000 sqft

Requirements for taking franchise
Different franchisors have different requirements and deliverables. Typically a preschool needs minimum space requirement 1,000-2,000 sqft and Initial investment starts from around Rs 500,000 along with trained personnel. Location also plays an important role. The franchise needs to work out all the important details including investment, profit sharing and revenue models with the parent company.

Roadblocks
Trained Manpower: There is massive scarcity of teachers in the playschools space. The teachers are no longer Just Montessori trained but also have passion to continuously learn and unlearn. Preschool owners look for teachers who want to learn continuously and like the concept of being with small children. The people who have good communication skills and can reach out to the children at a tender age. The people with these traits can be trained according to the curriculum requirements of different preschools.
A S Ganesh, Founder And Managing director, Smart KidZ on the vast shortage of teachers in the preschools, “Teachers with B.ED / ECCE qualification are very few, so we suggest the Franchisees to appoint teachers who are graduates with good communication skills. We provide an intensive training which educates them about the child psychology, new trends of teaching methodology and concepts. We believe in the warmth and affection the teacher gives to the child rather than her qualifications. To facilitate the untrained teachers, we provide NTT Program approved by the AIECCE – Government of India.”
These schools organise regular training programs to fine tune the teachers about role plays, classroom coordination, handling the inquisitiveness of the children and the way to handle kids so that they learn all the things in a playful and handy way.
The quality audits in the classroom helps in identifying the various loopholes and these are then passed to the training module. The training takes care of teaching the teachers all aspects of providing quality and fruitful interaction with the children under her care. The group also believes in constantly appraising and appreciating the good work done by the teachers.


There is more awareness
 about childhood development and the importance of learning in this age group
 

Anita Rao,
Founding Director and the Managing Director, Educational Catalysts India Pvt Ltd

 


The regulation will in a
 way help us to grow rather than being a hindrance

Pritam Aggarwal,
Hello Kids

 


This opportunity is best
 suited for entrepreneurs as it is low risk low investment model 

Kopal Maheshwari,
Founder and
Chairperson, Little Einstein

Need for Better Regulation
The government is planning to introduce regulations for pre-schools as well. Most of the branded Preschool segment would put cap on the fly by night kind of operators of school those who want to make quick money. These players expects that regulations must bring standardisation in quality and safety, then it would help in bringing good players in the field and also help in keeping the standards maintained.

Initial investment starts from
around `500,000

Pritam Aggarwal, Owner, Hello Kids, “I believe the regulation should be introduced with immediate effect as it will help in providing visibility to the big players who are already there in the market for a long time now. The regulation will in a way help us to grow rather than being a hindrance. If RTE comes into play it might rule the fee structures and other aspects, but at the same time it will act as a boost to the upcoming franchise to venture into pre-school business as the number of students attending preschools will increase.”

Structured Program for Toddlers

Maple Bear Canadian Preschool
Year of inception:
2004
Founder and Chairperson: Rodney Briggs (Founder,President) and Alok Kumar Modi (Chairman)
Managing Director: Hazel Siromoni
Head office: 4-7 C DDA Shopping Centre, Second Floor, New Friends Colony, New Delhi- 110025
Website: www.maplebear.in

Maple Bear is unique and truly international brand present in India and different parts of the world. Maple Bear provides the world class education at your doorstep. Maple Bear Preschool is a programme designed to educate the child intellectually, physically, emotionally and socially in a stimulating environment that encourages creativity and self-expression. It also aims at developing a positive selfimage with children and enables them to become competent learners. It is a 4 years structured program for toddlers, Nursery, JKG and SKG. It covers the age group from 18 months to 5 years old children. Maple Bear also offers unique after school programs like Day Care, Moms and Tots, English plus (4 – 10 year old children), Thematic Summer Camps.


School’s Philosophy

Immersion style of learning English, inquiry based teaching and learning, learning through questioning, observing, investigating and doing.

USP
International brand name, unique concept of learning and teaching, curriculum and content prescription, day to day with minute to minute plan, teachers training and 24×7 support to franchisees.

Franchise Process

Business Expansion
Presence across India –  45 Schools
Franchise Option –  Yes
Number of franchise –  44
Expansion Plans –  30 more franchisees by March 2014
Requirement for taking Franchise:
Space Requirement: 3000 – 4000 SqFt (space could be self owned or leased)
Total Initial investment: 15-20 Lakhs
Deliverables for franchise owner: Canadian Curriculum, free teachers training, business advising, marketing support,
infrastructure set up support, website development and training support and quality assurance.
Contact person for Franchise Enquiry: Gaurav Sharma; +91 9873999279; gaurav.sharma@maplebear.in

 

Admission Process

Minimum Age for admission: 18 months
Admission Procedure and fee structure: Depends on individual Maple Bear schools
Programmes for student development: Apart from the regular programmes the school offers English Plus programme that enhances the overall personality.
Qualifications required for teacher recruitment: Main teacher should have 1 or 2 years experience in play school, Assistant teacher can be a fresh graduate with good communication skills.
Training programme for teachers development: Maple Bear provides various trainings to teachers like minimum 2 onsite trainings (in a year), training through webinar, Skype, Education leaders workshop, Observation & coaching etc.
Support to parents: Meals for children, day care facility, transportation facility, regular updates to parents regarding the child’s performance, assurance of safety, security and hygiene.
Contact person for admissions: Maple Bear franchisees have mini website on main Maple Bear website.
Employment opportunity: If you wish to work in a Maple Bear school send your profile at careers@maplebear.in

 

Equipping Children to Meet the Challenges Ahead

SMARTKiDZ Play School
Year of inception:
2008
Management Team: AS Ganesh (Founder & Managing Director); Ganesh Akella (Founder & Finance Director);
A G Malathi (Founder & Technical Director); Madhuri Akella (Founder & Technical Director)
Head office: Plot No. 97, Phase I, Gunrock Enclave, Near
Mudford, Secunderabad, Andhra Pradesh – 500009
Website: www.smartkidzindia.com


SMARTKiDZ
emphasises on the overall development of the child through age-appropriate learning experience, preparing them thoroughly for the next stage of their schooling.
SMARTKiDZ Play School ensures that children learn as effectively and efficiently as possible in a caring and friendly environment where equal consideration is given to social, physical, emotional, spiritual and intellectual development and where children are very well equipped to meet the challenges ahead.

School’s Philosophy
SMARTKiDZ believes that
• Each Child is a unique individual and they develop at a different pace.
• Children should learn in a safe, child centred environment through exploration and a variety of open-ended activities.
• The learning environment and educational process should recognize the different learning styles, abilities and interests.
• Education should address the holistic needs of the child which in turn leads to the scientific development. The kindergarten programme should focus on the physical, social, emotional, aesthetic and intellectual development of the child. The early establishment of the positive self-concept and a positive attitude towards the school provides a foundation for formal education.

USP
The school provide Value Based Education.

Franchise Process

Business expansion
Presence across India –  Andhra Pradesh, Karnataka, Maharashtra, Tamil Nadu, Gujarat, Odisha, Kerala, Uttar
Pradesh and Bihar
Franchise Option –  Yes
Number of franchise –  140+
Expansion Plans  –  Plan to have 200+ Franchisees by the end of this year and around 500+ Franchisees in
next five years.
Requirement for taking franchise:
Investment around 6-10 lakhs, Independent house having area of 2500 – 3000 Sqft and area restriction 3kms.
Deliverables for franchise owner:
• Association with Brand Name
• Interior and Exterior designing of the school
• Effective Advertising, Promotion and Publicity Support
• Ongoing training for the teachers / centre head & Positive Parenting Workshop
USP of your group:
Excellent support by the Franchisee Development Team & the Technical Team for successful running of the school.
Contact person for franchise enquiry
Satya Srikoti, +91 9581514444 (South & West); Sulabh Khare , +91 7748974974 (North & East).

 

Admission Process

Minimum Age for admission: 18 months onwards
Admission procedure & fee structure: Need to submit the duly filled in Admission form along with the necessary documents mentioned in it.
Programmes for student development: Age appropriate learning activities, good student-teacher ratio, individual attention and observation based assessment.
Qualifications required for teacher recruitment: Graduates with pleasing personality and good communication skills.
Training programme for teachers development: Sessions on child psychology, concepts, new trends in Education, parent – school relation, etc NTT course affiliated to AIECCE.
Support to parents: Orientation and Positive Parenting Workshops.
Contact person for admissions: Radhika Thota, +91 9581044144
Employment opportunity: : Business Development Executive for Chennai / Lucknow / Hyderabad

Provides Learning Ladder

Year of inception: 2010
Founder and Chairperson: Ved Prakash Chiripal
COO: Dharmesh Kapasi
Head office: Ahmedabad, Gujarat
Address: 4th Floor, Chiripal House, Shivranjani Cross
Roads, Satellite, Ahmedabad – 380 015
Website: wwww.shantijuniors.com


Shanti Juniors
(SJ) is one of the educational ventures by SEI -Shanti Educational Initiatives (SEI) which is a corporate citizenship initiative by the Chiripal Group – `2500 crores conglomerate involved in textiles and petrochemicals in India. Education is one of the portals which are instrumental in helping the Chiripal family return multi-fold to society, as they themselves received so generously.

SJ came into existence in the year 2010 by inaugurating 6 centres in Ahmedabad in one single day. Since then SJ has grown leaps and bounds every year with its single slogan of “Celebrate Childhood”. The other two ventures of SEI are Shanti Asiatic School, K-12 School and Shanti Business School – B School.

School’s Philosophy
At Shanti Juniors, we have discovered our own teaching philosophy after a lot of research and development, which is based on young minds response and reaction. Our philosophy is I3 Learning Ladder (Inquiry, Interaction and Innovation) synchronized with 4 C’s(Curiosity, Confidence and Creativity and Continuity)

USP
• Age appropriate constructive development of the child.
• Holistic approach towards the child.
• Encouraging their talents by identifying and fulfilling their individual needs for a wholesome growth. This is done through the various programs we offer, which are as follows: Playgroup, Nursery, Junior KG, Senior KG
• I3 Learning Ladder with 4 Cs.
• First ISO 9001:2008 certified Pre School Chain of Gujarat.
• Working towards creating synergy between digital academics and manual academics.

Franchise Process

Business Expansion

Presence across India –  115 + centres in India throughout 13 cities
Franchise Option –  Yes
Number of franchise –  115 Franchises across India
Expansion Plans –  Shanti Juniors looks forward to operate 170+ centres across the country by 31st March
2014 and 300+ centres by 31st March 2015.

Requirement for taking Franchise:
• Investment: Upto `8 to 10 lakhs which includes Franchisee Fees, Material Kit, Furniture and Fittings, Equipments and
Educational Material.
• Space required: 1200 sqft to 2000 sqft area with equal amount of outdoor area. Bungalows and tenements on prominent
road in residential areas are preferable.
Deliverables for franchise owner:
• A well designed curriculum and content based on our basic I3 Learning Ladder Methodology
• Play and learn equipments and furniture
• Latest teaching aids
• Effective teachers and counselors trainings
• System Process, academic and marketing guideline manuals
• Support in Staff-Recruitment.
• Brand building, promotions and advertisements
• Holistic business management consultancy
• Periodic product developments and updates
• Online support
• Orientation and induction programs
• Parental involvement programs
• Opportunity to attend national and regional business partners confluences
• Transparent operational policies.

Contact person for Franchise Enquiry: Rinku Vyas, Zonal Head – Business Developments, +91 90990 79825

 

Admission Process

Minimum Age for admission: 1.5 years old toddlers
 Admission procedure and fee structure: Parent shall locate the nearest center and fill up the admission   form with due documents of child. Fee Structure varies from centre to centre.
Programmes for student development: PG | Nursery | Jr Kg | Sr Kg, Mother –Toddlers.
Qualifications required for teacher recruitment: ECCE Trained and experienced Teachers.
Training programme for teachers development: Teacher Induction Programme, Refresher Induction Programme, Phonic Workshop, Innovation ways of teaching workshop, etc.
Support to parents: Celebration of “Parents as Partners”, Different informative workshops on Parenting and dealing with PreSchoolers. Also creating an interface to connect parents directly with SJ parents called “E – Juniors”
Contact person for admissions: Counsellors / Centre Heads at the SJ centre
Employment opportunity: If you wish to work with E-mail your profile at hr@shantijuniors.com or career@shantijuniors.com
Enquire for admission: 99796 66660

We must do Justice to Quality Requirement

The target of 27 percent GER is not difficult to achieve, but addressing quality is the key issue, says R P Sisodia, Joint Secretary (Higher Education), Ministry of Human Resource Development (MHRD) Government of India. In conversation with Rozelle Laha

From being a District Collector to the Director of Technical Education and Secretary of the Andhra Pradesh Board of Intermediate Education, you have held several responsibilities in the education sector. What are the key issues that plague higher education in India?
The most important thing that plagues education sector is the severe lack of infrastructure and quality resources. Though we can find good quality resources and facilities in the private colleges, it comes with a high cost implication. In the public institutions, sufficient focus on the part of the government is lacking; basic facilities are also not available thus making quality a casualty. Also, a palpable lack of skills and commitment is observed in the people managing the institutes.

There is a major debate around increasing the GDP spending on higher education to six percent. Can this solely play a significant role in enhancement of quality in education?
Whereas, it is not the only answer to ensure quality, it should remain a significant and key goal for us. Against Kothari Commission’s recommendation of spending six percent of GDP on education, we are spending on an average of four percent of our GDP on education. Out of this 4 percent, roughly one percent spending is on higher education and three percent on school education.
In the past, education was essentially driven by public investment or by philanthropy, today you have entrepreneurs, corporate and CSR investments coming. In the present scenario, a lot of private investments are coming in. If we add everything together, time might have come to have a re-look at the six percent spending. Until now, the goal of spending six percent of GDP on education remains a dream. We do need to focus and prioritise our spending on education.

With the entry of both private players and public institutions in the education sector, how can we ensure threshold quality across institutions?
The basic threshold level of quality should be maintained regardless of private or public sector. The threshold quality is basically the basic minimum that needs to be ensured by the regulators be it in the public sector or the private sector. This threshold quality can be determined with reference to accreditation. The basic quality should be in the nature of ensuring minimum standards in parameters like teacher-student ratio, the classroom space available for the students and so on. Such basic things should not be compromised upon and must act as the threshold. Above the basic threshold, every institute should have the flexibility and the ambition to go up higher and higher in terms of quality.
The fact still remains that the investment coming from the private sector are coming into some specific regions, areas and disciplines. It is not coming equally in all areas. For instance, the private investments are not coming in northeastern areas, hilly areas, or backward areas, there are not having any private sector participation. There may be oversaturation of private institutions in the metropolitan and the urban areas where there is demand. This is also distorting the landscape in some way. There is an immense need to highly regulate not only the quality but also the numbers. At times, such a distortion might lead to a very unhealthy kind of competition leading to adoption of unfair practices in order to attract students, or to ensure that you get the maximum out of the revenues that are generated which are not healthy or desirable trends for education.

The Kakodkar Committee report suggests, even the top IITs are producing 1, 000 PhD scholars every year, which is much below the average of 8, 000 to 9, 000 scholars being produced by the USA and China each in technical education. How can we make our national institutes of importance more efficient?
The first priority of our institutions happens to be catering to the learning requirements of the students. If we start comparing ourselves to research universities, then we are somewhere being over- ambitious. However, this is not to undermine the fact that our institutions and students have huge potential to undertake research. These days, students are going abroad to do PG and research work. The question is what makes them go out? Are we not having the facility, capability or necessary guidance that is required for research activities? It is perhaps the combination of all. The number of PhDs being produced by the reputed institutes of the country is less compared to international standards. A proper strategy needs to be put in place. You do not churn out PhDs just for the sake of giving PhDs. It should lead to gainful research dividend and that would come when you try to expand your capacity slowly. The institutional objective needs to be re-defined so as to re-orient ourselves towards encouraging research.

UGC has recently proposed tougher norms for private universities. Do you think that it would be a good step?
It would be a good step. Some of the private universities are operating in a way that is not conducive with good learning. Even in terms of quality, if we really compare public institutions and private institutions, you would find that private institutions lack that core focus on quality as somewhere commercial considerations takes the core position and tends to dilute the focus on quality.

Which are the organisations that would play a major role in improving quality in the education sector in the days to come?
The key role would be played by UGC in time to come. The distance education regulation has gone back to UGC and the technical education regulation is also going to be with them in future. NAAC, NBA would play a key role in addition to some more accreditation agencies that we are planning to set up. We need to have a body which has the capacity and the wherewithal to monitor the quality and you need to empower the universities. We need to de-centralise the quality control by empowering the universities to become a formal accreditation agency so that they ensure the quality of all the affiliated colleges under them.


Universities have to become a formal accreditation agency to ensure quality of  all the affiliated colleges under them”


Will UGC not be over burdened with so many responsibilities?
Yes, UGC is a funding body and now it will also become a regulatory body. Having a limited capacity certainly is an issue which needs to be looked at and we are very seriously looking at it.

How do you envision the country’s education sector at the end of 12th Five year plan period in 2017?
We need to define quality, set the measurable indicators of quality, identify the benchmarks, the thresholds and then plan on how we propose to take it beyond where it stands and most importantly, how we can bridge the huge gap that happens to be there between the top institutes like the IIT Kanpur, Kharagpur, Delhi University, JNU and some of the institutions which are below average. When we talk of quality, we need to bring institutes that are below the standards of the good ones in our country at a level so as to assure minimum quality standard. This is the challenge that we have to grapple with during the 12th and 13th Five Year Plan.
We need to focus on ensuring quality through mandatory accreditation. We also need to ensure that the institutes adhere to the basic minimum standards laid by the regulators and that the regulators properly monitor the quality by putting proper frameworks in place.
The target of 27 percent GER is not difficult to achieve, but addressing quality is the key issue. We have brought ourselves at par with the Asian average in terms of GER, but the key question that needs to be addressed is whether we are comparable to those institutes in terms of quality education. We must do justice to the quality requirement.

Integrating Modern Pedagogies of Teaching

Planet Kids
Year of inception: 2005
Founders: Chandu Jain; Amar Kapasi
Head office: Bangalore
Address: C-7, ‘Unity Buildings’, 1st Floor, J C Road,
Bangalore- 560 002
Website: www.planetkids.in
Email:info@planetkids.in; franchise@planetkids.in
Contact Numbers: +91 80 411-45744/844
Toll Free Line: 1-800-103-6766

SPlanet Kids is a start-up incepted in the year 2005 at Bangalore with an honest attempt to create a difference in the pre-schooling industry by providing an experience of international standards to the children as well as the parents. The company started off with company owned and operated model of preschools and was a pioneer in the field by integrating modern pedagogies of teaching combined with a state-of-the-art infrastructure at an affordable price point. With-in a very short span of time Planet Kids created an indelible impression in the industry at Bangalore for delivering high quality standards as well as pioneering creativity based activities for the children and a wholesome experience for the parents. Till date over 12000 children and thousands of happy parents have been a part of this hugely successful story and are fast growing by the day. Started with one school with three students in 2005 to 15 schools with over 2000 children in 2013, the journey indeed has been exciting and a fulfilling one. And yet we say, ‘we have just begun’ as there is a lot more to achieve and accomplish.

School’s Philosophy
The brand name ‘Planet Kids’ denotes a whole different world for the children to explore, learn and enjoy the process of growing up in a happy atmosphere along with acquiring learning skills ‘the fun way’. A planet of the children, for the children and created keeping in mind the various requirements of young learners. The name is synonymous to quality learning for children along with the endearing and friendly Lion mascot ‘Frizzy’.

USP of your Group
Excellent brand equity, young and creative team, extensive knowledge and know-how of Preschooling Industry, and extremely qualified training personnel

Franchise Process

Business Expansion
Presence across India –  Currently present at Karnataka and Uttar Pradesh
Franchise Option –  Yes
Number of franchise – 10
Expansion Plans –  Expansion Plans pan India

Requirement for taking Franchise:

A Planet Kids preschool centre can be started off in an area which is 2,500 sqft and above carpet area with an investment ranging from `12-20 lakh of rupees, depending on the location and set-up costs. Preferably it should be located on main roads of prime residential localities with ample outdoor play space and also good visibility and accessibility to customers.Deliverables for franchise owner:
Planet Kids will offer the franchisee extensive support to start and operate a centre. Basic guidelines on how to start operations,
the décor, and the materials required et cetera will be shared with the new franchisees. The in-depth Operations manual will
be a ready reckoner to the franchisee to get the framework of policies and procedures to be incorporated. A two day franchisee
induction programme will be conducted to help the new franchisee understand the pre-school industry and also how Planet
Kids functions. The teachers will be trained by academic leaders from Planet Kids at the beginning of the academic year and also
during the year if the need may arise. Constant on-going assistance via phone calls and e-mails will be available to the franchisee to help them settle any issues of concerns. Education coaches will visit the franchise centres and do classroom observations to help teachers perform better. Marketing co-laterals like advertisement designs, banner designs, leaf lets et cetera will also be given based on the needs.

 

Admission Process

Toddler Programme: 1 year – 1 year 8 months
Play Group: 1year 8 months – 2 years 8 months
Nursery: 2 years 8 months – 3 years 8 months
Lower Kindergarten: 3 years 8 months – 4 years 8 months
Upper Kindergarten: 4 years 8 months – 5 years 8 months
Daycare: 2 years to 8 years
Activity Hub: 2 years to 12 years
Fee Structure: Ranging from 24000 to 60000 per annum for preschool
Programmes for student development: X-SEED curriculum, Kinderdance, E-Blocks & Raise a Reader Programme
Qualifications required for teacher recruitment: Freshers/Qualified (NTT or Montessori Trained)/Exprienced
Training programme for teachers development: Regular Teacher Training & enrichment Programmes
Employment opportunity: : If you wish to work with Planet Kids in Teachers/Centre heads/Academic Head positions, please mail your profile to jobs@planetkids.in

Skilling Kids in a Free and Spirited way

Little Legends
Year of inception: 2005
Founder and Chairperson: M G Vasan
COO: Sumy Vasan
Head office: New Delhi
Address: Shubham Enclave, Paschim Vihar New Delhi-110063
Website: www.littlelegends.in

Little Legends is an inspiring and ultra-modern pre-school and playstation for your child. Your child gets international quality of education with Indian values amid joyous ambience. The amazing blend of Academics, Technology and Infrastructure not only delights but energizes your kids to learn while playing.
Little Legends truly matches the best of playschools globally and presents lively learning and playing. The infrastructure supports your kids to unleash their creativity and innate skills in a free and spirited way. Learning is fun at Little Legends with the concern for overall growth and grooming of the child to transform him into a bettesr citizen.
Little Legends mixes modernity with technology to produce the future citizens. All sorts of facilities have been offered for your child’s growth. At us, IT related aspects, play stations, large amphitheatres and equally charming tools help out the children to learn while playing and sense things differently.

School’s Philosophy: Creating leaders of the future

USP: Grooming, learning and teaching through novel methods and judicious use of technology

Admissions Process

Minimum age for admission: 1.5 years
Admission procedure and fee structure: Rs. 5000-10000 depending on location
Programmes for student development: Technology based teaching, special curriculum, stage exposure, physical exercise, brain teasers
Qualifications required for teacher recruitment: Graduate with Montessori training/ NTT
Training programme for teachers development: Regular and continuous training
Support to parents: Watch them learn-live surveillance system
Contact person for admissions: Sitara, +91 9891816161

 

Franchise Expansion

Presence across India: 3 schools in Delhi (Paschim Vihar, East Patel Nagar, and Greater Kailash-I)
Franchise Option: Yes
Expansion Plans: Franchisees all over India
Requirements for taking Franchise: 3,500 SqFt area with an investment of approximately `30 Lakh
Deliverables for franchise owner: Franchisee fee
USP: Technology based education
Contact person for Franchise Enquiry: Sabu V Jacob, +91 9891999975

Making Teaching a Joy and Learning a Pleasure

Year of inception: 2004
CEO: Vittal Bhandary
Head office: Bangalore
Address: Learning Edge India Pvt Ltd, # 742, 7th cross, near BDA complex, 3rd block, Koramangala,
Bangalore 560036
Website: www.littleelly.com


Little Elly
is a noble initiative of Learning Edge India Pvt Ltd in association with Glen Tree, UK, the pioneers in serving the learning needs of kids for nearly a decade. The group follows the unique methodology where in every child gets to learn without being made to feel he or she is being taught.

School’s Philosophy
The school’s mission is to facilitate the learning process that makes every child cheerful, independent and successful in the future. The school believes in making “Teaching a Joy” and “Learning a pleasure”.

USP
Little Elly is a concept preschool, which has its own unique approach, using an integrated curriculum as a base for meaningful, experiential and creative learning. The facilities are designed as concept spaces which promote the children’s creativity and autonomy. Children can play, explore, run around, learn, discover and dream in the Early Learning Program (ELP) room, the Music and Movement stage, the Montessori Space, the Creative Corner and in the Play Area.
Providing a high quality education for children in their early growth stage yields significant long term benefits. The group strives to provide quality education opportunity to people from all walks of life. The group has a higher goal – the desire to do something rewarding and make a difference in the lives of children, family and their neighbourhood.

Franchise Process

Business expansion

Presence across India  –  Present throughout South and Western India
Franchise Option –  Yes
Number of franchise  – 90
Expansion Plans  – Expansion plans are mainly focusing now on metros and two tier cities
Requirement for taking franchise
Passion to work with children and be a part of child’s life would be the key attribute to own a preschool.
• For area: 1500 – 2000 sq. ft. of ground floor space (preferably a bungalow)
• Investment capacity: 8 – 10 lakhs
• Breakeven: 6 months – 1 year
Deliverables for franchise owner
Commitment and assistance is ensured by the presence of Little Elly’s dedicated team who contributes to the franchisee’s success with: Pre – Launch Support, Setting up Support, Post launch support, Training support, Ongoing support, Marketing Support, Branding support, and ERP support
Contact person for franchise enquiry:
For Bangalore franchise contact Prajwal,+91 9035065699; For Andhra Pradesh and other places franchise contact Chaitanya : +91 9030064615; For Chennai franchise contact Nehal: +91 9036065699; franchise@littleelly.com

 

Admission Process

Minimum Age for admission: 1 year
Admission procedure and fee structure: Admissions in the LE centers are open throughout the year. Registration is by having a brief talk with the Centre head, at which time policies and curriculum, parent conferences and procedures, visits and input, children’s records, health and immunization records and emergency and health care policy will be explained. The fee structure of LE differs according to locations.
Programmes for student development: The programmes for overall development of the child includes personal and social development programme, physical development programmes, Cognitive development programme, Creative expression/aesthetic development programme.
Qualifications required for teacher recruitment: The qualification requirements range from minimum qualification of a graduate or a college degree in child development or early childhood education. In addition to these, preschool teachers must have the ability to communicate, inspire trust and confidence, and motivate students, as well as an understanding of the students’ educational and emotional needs.
Training programme for teachers development: Initial Teachers Training Program (ITT)
Support to parents: Little Elly facilities are places where people meet and where families are offered intensive support. LE makes parental involvement positive, practical and personal to enable the parents to guide the child into a wonderful chapter of preschool. Teachers collect samples of each child’s work throughout the year to show growth in conceptual understanding and skills development and PTM’s are conducted three times each year.
Contact person for admissions: Respective LE center heads; help@littleelly.com To Locate the nearest Little Elly centre to you, just SMS “ little elly near ” to +91 9008890088
Employment opportunity: If you wish to work with Little Elly send your profile at careers@littleelly.com

Universities Must Promote National Interest

Education is the key for the development process of an entire nation and can help in taking the country to global heights as a leader in the forefront, says Prof Mahendra P Lama, Pro-Vice Chancellor, Indira Gandhi National Open University (IGNOU), in conversation with Rozelle Laha

From being the founding Vice Chancellor of Sikkim University to Pro-Vice Chancellor of IGNOU, please share your experience as a teacher over the past 21 years.
Our country requires good institutions, primarily because students opting for higher education are very bright, targeted and forward. We need to channelise their creative minds, and their constructive and collective strength. As the founding Vice Chancellor of Sikkim University, my first aim was to build a national institution that would take care of the local youth, their needs, and an institution that would cater to the entire nation. Despite of the immense support from the central government and MHRD, we have failed to give good institutions to the people of the Northeast that are able to cater to the talented crowd there.
India has a huge role to play globally as far as education is concerned. The British, Americans, Chinese, Japanese have been using education as a very strong instrument in their foreign policy. While they are talking of hard powers like about atom bombs and tanks, but at the same time, they also give ample significance to education as a key soft power. Indians have not been able to play much on the soft power game despite of a strong historical background in education. Indian Universities should strive to promote the national interest to the global world.

 What are the major determinants of quality for education?
There is a huge difference between what we produce and what is required. When we think of quality in higher education, we should think of getting access of the same to all communities thus creating the right people to cater to the needs of the nation and transforming India into a major education hub by reaping the benefits of diverse culture, demography and geography available in the country.
The condition of the educational institutes in the country is very poor. The number of higher education institutes is insufficient to cater to a population of more than 100 crore. Availability of a university per thousand of population in India is one of the lowest in the world as compared to China, Japan or America.
On a positive note, despite of the state of Indian institutions, foreign students and faculty do come to our country. So, it is evident that they are willing to be here. We only need to create a strong strategy and ensure quality to attract more such people here.

lama2Sikkim University offers some unique courses unlike other universities. What inspired you to introduce such courses and how have students responded to these courses?
Most of the universities are teaching more or less similar courses these days. In Sikkim University, we did not want to offer courses available in other parts of the country. So, we established the School of Sustainable Development, School of Peace, Conflict and Human Security Studies, School of Indigenous and Folk Studies, School of Global Studies among many others. These courses attracted applicants from countries like China, Sri Lanka, Nepal, Bhutan and India.
Most of our present day conflicts are related to natural resource management (land, water, mineral resources), but very few universities in our country offer any course on natural resource management. Similarly, India is a country that shares borders with China, Nepal, Pakistan, Bangladesh, Bhutan, and coastal border with Sri Lanka, how many universities in the country offer courses on border? We at Sikkim University realised that with new set of courses, we will not only attract students from India but also abroad.

Please throw some light on the scenario of education in the Northeastern states with reference to the Northeast Region Document.
Most people perceive that the Northeast is all about insurgency, violence and terrorism, but the fact is that people resorting to such activities comprise of less than one percent of the population living there. They do not represent the entire population. We must establish institutes in the region that would attract more students from other parts of the country who can then carry the message that Northeast is not only about insurgency. Iis also about people, food, culture, intellectual resources and heritage.
Many institutes in the Northeast that were built by the British continue to remain robust, but post independence not much was done towards building good institutes.
The Northeast Region document (released by Dr Manmohan Singh, Prime Minister of India, in the presence of all the Chief Ministers of the Indian states) lays ample emphasis on improvement of education, health and infrastructure of the region. We also have a Northeastern Council which is equivalent to the Planning Commission of India and Ministry of Development of Northeastern Region, but nothing much happened in terms of improvement. Government of India has a Look East Policy as a part of its main foreign policy plan. But, in the policy, where is the Northeast? When they look towards the east, they talk only of Southeast Asian countries like Malayasia, Singapore, Korea whereas the first thing they should look at is their own Northeast. The Northeast is the gateway to the Southeast Asian countries and the Northeast of the home country should be discussed more seriously.


Higher education should channelise creative minds and collective strength of youngsters


What role can universities like IGNOU play in making education more inclusive in the country and what is your vision?
IGNOU is the only institution in the country which is truly a people’s university, as it has reached to the remotest of remote areas across many communities. We aim to reach out to the millions of students who still don’t have access to higher education; to the unconventional catchment areas within India and play a critical role by imparting education with help of technology. We also aim to spread the concept of open and distance learning system across the globe.

What is your take on teachers’ training programmes in the country?
India needs quality teachers. After the qualification of Bachelors of Education was made compulsory part of school teachers’ training by March 2015, we realised that 80 percent of our teachers are not trained. To add to it, when educational boards like CBSE and the various state governments planned to train the teachers, we gathered that there are no teachers’ training institutes either.
So, with the help of skill training institutes and private institutes, IGNOU plans to train as many teachers as possible in the coming months. However, with such a huge demand in place, our efforts will be able to cater to not more than two to five percent of the need.

Higher education must be made more relevant to the society, community, country and the global world

As an eminent educationist, where do you see India five years from now? Are we headed in the right direction?
Yes. Policy wise, we are heading towards the right direction, but implementation wise, we still have a long way to go. In my opinion, a few good institutes will take the lead in making India an education hub.
There is a major lack of serious debate, discourse and discussion on higher education. The higher education system should not be led by the government. It should be led by the demand of students and aspirants. As of now all higher education related discussions are primarily triggered from the government’s end, which again is a major deviation from our foreign counterparts.

IGNOU’s Plans
• To reach out to the unconventional catchment areas in India
• To create a global mark with its open and distance learning system
• To train as many teachers as possible in the coming months
• To use technology to impart education with the help of skill training institutes and private institutes

 

• The need of the hour is to create a good set of teachers, so that students need not leave their hometowns to study in institutes like Delhi University, Jawaharlal Nehru University or University of Hyderabad in pursuit of getting trained by the best.

• While migration of students from the Northeast is a sign of national integration, the reverse migration would have justified it better

east is a sign of nationl integration, the reverse migration would have justified it better

What are your future plans for IGNOU?
Prime Minister Manmohan Singh has signed an agreement with the African countries to set up the India- Africa Virtual University. The three partners from India i.e. the Ministry of External Affairs, Ministry of Human Resources Development and IGNOU, together are launching a pilot project early next year. This initiative would help us understand the African countries, renew our relations with them and make a very strong education base there. We also plan to have similar initiatives with our neighbouring countries.

Quality Enhancement Has No Limits

Dr Achyuta Samanta, founder KIIT University and Kalinga Institute of Social Sciences (KISS) in conversation with Rozelle Laha, shares his vision as an education leader in the private sector

What is your vision with KIIT University?
KIIT University was started 16 years back in 1987. The progress made by us over these years with respect to infrastructure, ambience, environment, academia, student performance, student achievement, quality of faculty and the students is laudable. However, we have a long way to go as there is no limit to quality enhancement.
We will focus on quality faculty, quality placements, quality research publications and consultancy in the coming days, We are laying maximum thrust on research publications and consultancy in order to make a mark for KIIT and to raise its level of acceptance among people.

How do you ensure the quality of faculty at KIIT ?
We hire M-Tech graduates and PhD students from different IITs and NITs across the country as faculty at KIIT. We usually visit the old IITs during their campus placements. We also advertise in newspapers for faculty recruitment. We also try to ensure good pay and good working environment and ambience to our faculty members.

Please tell us something about employability of KIIT graduates. How do you attract corporate to your campus?
Despite of locational disadvantages, the employability rate has been consistently commendable at KIIT. We have Q A& been achieving over 92 percent placements almost every year across all the streams, while the remaining eight percent generally opt out of the placements process.
But, we need quality placements oncampus with more multi-national companies to ensure better salary for KIIT graduates. As of now, the highest package is around `17 lakh per annum and the lowest is about `3.5 lakh.
As of now, only seven to eight MNCs visit our campus. Our aim is to attract at least 30 to 40 such companies to our campus every year. We are convinced that our rigorous efforts, quality teaching and well-trained graduates attract the industry to hire from the campus.

What is your strategy of promoting KIIT among aspirants and corporates? Does being located in a non-education hub affect KIIT admissions and placements in any way?
Our acceptance among the students and parents is commendable. Like most private universities, KIIT too conducts KIITEE for admissions to various courses. in the university. As per last year data, 1,60,000 students appeared for KIITEE across the country. Out of these, 42,000 students competed for only 100 medical seats (out of which 15 percent is reserved for management quota) on offer. Surprisingly, 85% of these students are from outside Odisha with maximum student representation from North India. We host foreign students from 15 different countries on our campus.

What is the strategy for yielding better research output at KIIT ?
We have built the advance central research centre at KIIT, wherein we are offer `10 crore as seed money to the advance research centre. We also encourage faculty members already involved in research and consultancy to be more engaged in the same in different ways. At the same time, we are also invite quality scientists as faculty members on our campus. KIIT’s School of Biotechnology is perhaps one of the best in the country with excellent research and laboratories almost at par with any other private or government institution in the country.

What persuaded you to create Kalinga Institute of Social Sciences (KISS)?
KISS is a home to 20, 000 tribal children of Odisha who are educated from KG (kindergarten) to PG (Post-graduation) under one roof. It was started with the vision of eradicating poverty through education. KISS has not only become a beauty of the entire world but is also accepted by the Ministry of Tribal Welfare, Government of India as the most successful model as it is a fully-free, fullyresidential largest institute for the tribal children across the world. Once a child joins KISS, he leaves this place only after completing his higher studies with a good job in hand. We have achieved a zero drop-out rate at KISS.
I consider half education is more harmful than no education. We promote our KISS students to be selected in the IITs, IIMs and NITs. We bear the tuition fee on their behalf to encourage them to pursue higher education.

How did you conceive the idea of opening KISS in different districts and across the country?
After a successful experiment of the model in Bhubaneshwar, I decided to extend it to other parts of the country to reach out to real poor children of the country. This initiative, I believe, can convert children from being liabilities to becoming assets of the society. I have the vision of educating 200, 000 students across different KISS centres of the country in the coming 10 years. I would be establishing at least 100 schools in different states with the help of either the state governments of the respective states or some corporate.


Education is the key to eradicating poverty, lethargy, naxalism and every possible issue that plagues the society


There is an increasing urge among most institutions to open up overseas campuses. Do you have any such plans for KIIT University?
As KIIT policy, we do not establish any regional campuses. We strive to maintain quality only in the Bhubaneswar campus and hold no plans to establish additional campuses across the country. We have adopted such a strategy as we believe that inability to bring in good quality even in one regional campus can affect the overall reputation of the whole brand.

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