A collaborative effort has been initiated by IBM and the University of Arizona to develop courses to build online communities using Web 2.0 technology to develop entrepreneurial outlook among the university graduates.< ?xml:namespace prefix = o ns = "urn:schemas-microsoft-com:office:office" />
Web 2.0 is emerging strongly in the business world. It is expected that by the year 2008, the majority of global companies would quickly adopt several technology-related aspects of Web 2.0 to further their businesses. IBM's partnership with the University of Arizona is designed to help draw more students into the exciting field of Management Information Systems (MIS) and thereby gaining skills on Web 2.0 and online communities. These courses will be offered to MIS department and marketing students to reinvigorate undergraduate student interest in information technology and give them skills to help businesses move into the new technology .The curriculum, which is co-developed by IBM and the MIS is designed to equip students with skills in the creation and management of online communities and social networking systems.