In focus of promoting the Indian Carbon Consulting Industry, the IIFT took the initiative in focus with PAT: Perform, Achieve and Trade by organizing “GREEN CONCLAVE 2011”. The baton of this strategy lies with the Carbon Consultant who would help the industries modify their processes to make them energy efficient. The growth and success of PAT depends largely on the skill set and the in-depth analysis that a consultant can do for the firm. This emerging field of Carbon Consultants has created a very niche market for itself across Europe and now in India. “To achieve goal congruence in the highly dynamic corporate world, understanding the work of a Carbon Consultant would be of great help for career growth and industry growth at macro level. It is really encouraging to see our youth being part of this initiative & showing their concern in making the world a better place to live” said Mr.K.T.Chacko, director, IIFT. The discussion happened on the market based mechanism to enhance cost effectiveness of improvements in energy efficiency in energy-intensive large industries and facilities, through certification of energy savings that could be traded. “It was great to see the level of engagement from IIFT and other student delegates who came up with this issue on Carbon trading as it has become an integral subject across the world.” said the speaker Nitin Zamre, MD, ICF International, Further talking about IT sector, Ajay Ahuja, research scholar, DMS, IIT Delhi, said “Curbing the carbon emission is a challenge & the key hot area in IT too, as Green IT is all about the usage of ecofriendly servers & storage, techniques like virtualization & consolidation and effective usage of real estate space etc. leading to the efficient data centers & lower cost of ownership.” Also, it highlighted the GOI initiative i.e. NMEEE (National Mission on Enhanced Energy Efficiency), on making the industries Energy Efficient.