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BenQ: Engaging Students & Teachers Like Never Before

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Interactive technology has become an integral part of today’s classroom and the key to creating a dynamic, interactive learning experience for today’s tech-savvy learners. Technology plays a crucial role in transforming the way teachers and students need to communicate, interact and collaborate.

In conversation with Elets News Network, Rajeev Singh, MD, BenQ India and Jeffrey Liang, President, BenQ Asia Pacific talks about how BenQ is making a mark in the Asia Pacific market, with interactive projectors, and bringing a new level of collaboration and learning to the classroom.

With interactive projectors and latest technologies, BenQ’s interactive projectors and IFPs aim to bring a new level of collaboration and learning to the classroom, supporting new methods of teaching and engaging students like never before.

Talking about the mission and the vision of BenQ India, Rajeev Singh, MD, BenQ India said, “We aim to be the most innovative and caring brand for all the segments that we work with, keeping our main focus on education, corporate and consumer segments.”

Singh also said that these three segments are treated very differently and getting deeper in these segments would mean staying more close to the customers. This will be followed by the use of technology to evolve the product and solution which is best suited for an Indian environment, conditions, usage and budgets. Only then there will be a continued faster and deeper progress in the market.

When learning is more rewarding, students gain better critical-thinking and problem-solving skills, as well as the positive attitude, teamwork spirit and confidence that get them ready for the real world.

When asked about how BenQ is positioning itself in Asia Pacific market, Jeffrey Liang, President, BenQ Asia Pacific said, “We are positioning ourselves as an innovative and caring brand. Surprisingly, going by the market demand, we have always been a pioneer in some of the leading categories in B2B cases but our priority in this segment has always been education and corporates.”

Having said that, he also gave a clear representation of BenQ as a premium brand with a lot of innovations and care for the end users.

Talking about what makes BenQ unique as compared to the competitors in the market, Liang said, “BenQ’s interactive projectors and IFP solutions also meet IT administration demands because they offer a lower TCO, outstanding long-term display performance, even when powered on continuously, and central control and monitoring.”

It is time to stay ahead of the curve and learn more about the technological transformations that is making learning more effective and rather more interactive.

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