Genesis of the Group
SMARTKiDZ is a chain of Preschools, incorporated in the month of January 2008 and is an ISO 9001: 2008 certified company by TUV of Germany. It is a Hyderabad’s based organisation, hence we established franchisees initially in Hyderabad and gradually expanded all over South. Today we have 100+ franchisees across South and 185+ franchisees pan India. The main motive of the organization is to provide best educational experience and quality to the children.
School’s Philosophy
Every child is a unique individual and they develop at a different pace. Children should learn in a safe, child centered environment through exploration and a variety of open ended activities. We ensure that the children learn in an friendly envirnoment where they develop social, physical, emotional, spiritual and intellectual skills to meet the challenges ahead.
Year of Inception: January 2008
CEO: Mr. A. S. Ganesh
Age: 53
Educational and professional background:
Mr. A. S. Ganesh, is a Science Graduate and Post Graduate in Business Management. His last assignment in India was with a multinational oil company as an Asst. Vice President. He has an overall work experience of over 25 years in India and abroad in the field of sales & marketing. He has also worked as a marketing consultant for an NGO.
Head Office & Address:
Smartkidz Educare India Pvt. Ltd
Plot No. 97, Phase I, Gunrock Enclave, Near Mudford, Secunderabad – 500009.
Contact No: 040-27498117 / 118
USP of the Group:
The USP of SMARTKiDZ is the methodology and the curriculum that we follow. The curriculum is designed by keeping in mind the syllabus for CBSE, ICSE and SSC curriculum. This would ease the process of admission of the child for higher classes. The curriculum is followed uniformly in all our schools which would be helpful for the inter-school transfer across any state. The other unique offer from Smartkidz is that we provide value based education which is part of our curriculum.
Funding Source: Own
Is any VC or private equity involved: NO
How many franchisees are under you? 185+
Expansion programme:
Today we have 185+ franchisees in 13 states i.e. Telangana, Andhra Pradesh, Karnataka, Maharashtra, Uttar Pradesh, Odisha, Kerala, Tamil Nadu, Bihar, Pondicherry, Madhya Pradesh, Gujarat & New Delhi. Every year there has been a tremendous growth by making our presence in new States. We had been growing at 40 – 50 per cent per annum. We plan to make our presence in all the remaining states also.
New Education Verticals: Taken over and existing formal school
Requirements for taking up franchisee with your group:
Area: 2000 sq ft & above
Investment capacity: Rs. 7 – 10 lakh
Aspiring individuals having flair for kids and a burning desire to be an entrepreneur
Deliverables for the Franchisee owner:
Training – An intensive training is provided to the center head’s and the teachers which help them to carry out their day to day activities. They are also trained on the curriculum, events & celebrations. Positive Parenting Workshops are conducted for effective rearing of the child.
Marketing– Pan India advertisement support including all the designs are provided to the Franchisees along with the guidance for carrying out the marketing activities.
Ongoing – Support for the complete school set up, technical support and day to day support for the smooth running of the school successfully.
Branding – We carry out different activities for branding like news paper advertisements, online marketing ( SEO – for Google search), magazine advertisements, etc.
Website: www.smartkidzindia.com
